I have been working with equine assisted services (EAS) organisations since 2019, and am passionate about helping the industry develop credibility and reach.
It's the responsibility of each EAS organisation to ensure that their programs are both safe and effective. I help organisations to build evaluation into the structure of their programs from client referral to follow-up, working collaboratively to minimise evaluation impact for participants whilst maximising research impact for organisations.
It's my dream that when somebody asks whether your program works, you can throw down a 1.5kg binder full of peer-reviewed, published, scientifically proven studies and say "Yes!" with absolute confidence. To that end, I work across 3 core areas:
· Bespoke research consulting
- What is the the real-world impact of your work in your client’s lives?
- How effective is my program, and how can we best quantify and communicate that?
- Are your services optimised to help clients achieve their goals?
- Potential to publish academic studies, driving wider acceptance of EAS
· Marketing, brand and strategy consulting
- How is your organisation currently perceived?
- What programs, products and services could you develop to meet client needs?
- How can your program develop, balancing growth and program integrity?
· Insight analysis based on search and social data
- Which needs are not currently being met in the industry?
- How can your organisation help?
Need something new? Get in touch!
Kezia Sullivan
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